Success stories with Phoenix Native
MIGNEWS
Mignews – a major news site that is popular in Israel.
Topics: israeli politics, economics, culture, religion and sports news all in one news portal.
Site performance before installing our widget:
- Website depth (the average number of page views by users per visit) – 1,51 pages.
- Session duration (the time interval during which the user interacts with the site) – 4 minutes.
How the indicators were changed after the installation of our widget:
- The depth of the site has increased to 4.34 pages.
- The duration of the session became 6 minutes.
- The eCPM of the site increased by 38.3%.
WOMFIRE
Womfire is a narrowly focused content site aimed primarily at a female audience. This resource approached us when it was only in the initial stages of its development.
Topics: what women love, what they admire, what they watch, what they read, what they wear, what they eat, where they go on vacation, what’s new in the women’s world and much, much more.
Site performance before installing our widget:
- Website depth – 1.02 pages.
- Session duration – 1.21 minutes.
How the indicators were changed after the installation of our widget:
- The depth of the site has increased to 2.56 pages.
- The duration of the session became 2.85 minutes.
- The eCPM of the site increased by 25.7%.
Native ads are interesting to users in terms of topics, carry relevant information for them, and are perceived by readers as ordinary content. The widget adjusts to the design of the website as opposed to direct advertising, which is another advantage. Our recommendation engine is based on artificial intelligence. It’s constantly learning and improving to offer the user better options based on their previous browsing experience.
What did we want to show you with these examples?
No matter what is the subject of your resource (blog, news, content site, etc.), no matter what the audience is, no matter if it is big or just developing – start earning from it now, without waiting for better times.
These examples prove that if you have the traffic on the site and the desire – you can and should even try to implement your resource and make a profit from it.
“It’s not enough to be useful to society, you have to monetize that usefulness”.